Established in 2017, Fly Liōn The Brand is an urban streetwear movement that embodies the mentality of a lion. It is pronounced 'fly-lii-own' which brings out a more fly flavor to the name. The Lion is the king of the jungle and we believe everyone is their own lion of their own jungle.
No matter your profession, you are the leading, courageous go-getter that doesn't wait for opportunities to be brought to you. You go out and hunt for them!